I just listened to a session on blogging by the other CB — excellent as usual, but what’s the takeaway?
Stop the perfectionist writing, for starters. I’m not in college anymore, this isn’t writing for Morgan Blair. It’s conversation with value. Get that: Conversation with value.
As such, WF should be not about making the sale, but about how your words and content can help you help you make true, deep and lasting connections with people, on a human level. Building communities through voice, words, tone, style.
Are you being human? Are you comfortable with what you’re writing. Does is make you feel alive and genuine? Can you converse without self-serving intentions? (6/22)